The Birding Consultant ™ Group was created to mentor businesses such as yours increase their customer base, gross sales and profitabililty. We have the experience and know how to help you get a bigger share of the $29 billion dollar Wildlife Watching Industry through a variety of workshops, publications and services.

Who Leads The Group ?

John F. Gardner, President and CEO of The Birding Consultant ™ Group has 34 years experience in the birding business. In addition to being Founder of Wild Bird Marketplace ® (1989), the Franchise, and the famous Bird Seed Savings Day ® (1974) , a fund raising event for non-profit organizations and The Bird Feeders Society ™ (1976) an organization promoting backyard bird feeding. He has served as a Wild Bird Products Sales Trainer for the Ralston Purina Company, Purina Mills, Bay-Mor Pet Feed, New Holland Supply and other regional and national organizations. Recently he worked with with Chapin Mfg., Central Farm & Garden, and America's Wild Bird Food in their birding growth and development. He is author of seven books on the topic of birding and nature and has just completed a new two part book 'Gearing up for Greater Sales' and 52 Successful Promotions used by Wild Bird Storews. Both aimed at the Wild Bird Speciality Store owner/operator.

How Can The Birding Consultant ™ Group Help Me ?

John (and a his team) are available on a consulting basis to help you maximize your business's profitability and growth by:

• Helping you in your efforts to increase market share.
• Developing activities that will attract new customers.
• Creating program to retain current customers.
• Implementing programs designed to get your customers to purchase more products, more often, at satisfactory profit margins.